FIND THE RIGHT STARTING POINT
Compare Healthcare Marketing Services from Provider Presence Strategies
Every healthcare organization starts from a different place.
Some need an outside assessment. Others need stronger messaging, consistent monthly content, referral support, internal marketing systems, or senior-level strategic oversight.
Use this guide to compare PPS services by need, format, investment, and primary outcome.
Starting prices are provided for planning. Final proposals are customized based on scope, locations, platforms, content volume, approval needs, and level of support.
What Does Your Organization Need Most Right Now?
I need a quick outside view
Digital First Impression Mini Audit
A complimentary high-level review of the most visible clarity, credibility, and visibility gaps.
I need a complete diagnosis
Healthcare Marketing Footprint Audit
A 100-point diagnostic across ten public-facing marketing categories, including priority findings and a recommended PPS service path.
I know the foundation needs work
Visibility Foundation Sprint
A focused project for clarifying messaging direction, Google and SEO priorities, content pillars, trust signals, referral readiness, and a 30-day roadmap.
I need a more consistent monthly presence
Presence Starter
Monthly social and Google Business Profile content support for organizations that need to look current, credible, and active.
I want stronger search and educational visibility
Content & Search Growth
Monthly SEO-informed blogs, social content, Google Business Profile content, planning, reporting, and quarterly checkpoints.
I rely heavily on professional referrals
Referral & Authority Growth
Monthly visibility support with referral messaging, authority content, LinkedIn or leadership content, and partner-facing assets.
My internal team can execute but needs structure
Provider Presence AI System
A customized internal marketing workflow with brand guidance, prompt libraries, healthcare-aware guardrails, planning systems, staff training, and QA structure.
I need senior-level marketing leadership
Fractional Healthcare Marketing Partner
Ongoing strategic oversight for organizations that need direction, coordination, planning, and marketing leadership without a full-time hire.
Compare Core PPS Services
Compare Ongoing Marketing Support
Presence Starter
Starting at $1,250/month
Content & Search Growth
Most complete content and search option
Referral & Authority Growth
Starting at $2,250/month
Starting at $3,500/month
Best for: Providers that need a steady, professional social and Google Business Profile presence.
Best for: Providers building long-term visibility through educational content, search-aware topics, and consistent public-facing activity.
Best for: Referral-driven organizations that need stronger partner messaging, professional visibility, and authority-building content.
- Monthly content calendar
- Eight branded social posts and captions
- Four Google Business Profile posts
- Light review prompts
- Monthly visibility summary
- Two SEO Blog Packages
- Eight distinct social posts and captions
- Four Google Business Profile posts
- Monthly planning and reporting
- Quarterly checkpoint
- Everything in Content & Search Growth
- Referral partner messaging framework
- LinkedIn or leadership content
- Quarterly Partner-Facing One-Pager
Does not automatically include: Account publishing; SEO blogs; Referral assets; Paid advertising; Website management.
Does not automatically include: Account publishing; Referral authority system; Paid advertising; Full website management.
Does not automatically include: Account publishing; Full sales outreach management; Paid advertising; CRM management.
Provider Presence AI System
Custom Internal System
Starting at $5,000 setup
Custom quote after scope review
Best for: Larger practices or internal teams that can execute marketing tasks but need clearer structure, repeatable workflows, healthcare-aware guardrails, and stronger quality control.
Includes:
- Custom brand voice guidance
- Healthcare-aware content guidelines and guardrails
- Prompt libraries for social media, blogs, GBP, and referrals
- Monthly marketing planning workflow
- Content review and QA checklist
- Staff training
- Optional custom GPT configuration
Primary outcome: A practical internal marketing system that helps approved staff plan, draft, review, and repurpose content more consistently without starting from scratch.
Does not automatically include: Ongoing monthly system maintenance; Full monthly content production; Account publishing or platform management; Clinical, legal, compliance, or privacy approval; Unrestricted use of patient or PHI.
Optional AI System Monthly Support is scoped and priced separately after the initial system setup.
Compare Systems & Strategic Support
Some organizations do not need more content alone. They need either a repeatable internal marketing system or senior-level strategic leadership to coordinate the work.
Use the two cards below to compare these higher-level PPS options.
Monthly Strategic Partnership
Fractional Healthcare Marketing Partner
Starting at $5,000/month
Custom quote after scope review
Best for: Growing or maturing healthcare organizations that need objective marketing direction, coordination, planning, and senior-level oversight without hiring a full-time marketing director.
Includes:
AI workflow development when appropriate
- Monthly healthcare marketing strategy
- Campaign and visibility planning
- Content direction and oversight
- Website, SEO, social, and referral coordination
- Vendor and internal-team coordination
- Monthly reporting
- Quarterly progress review
Primary outcome: A coordinated marketing direction that helps leadership, internal staff, vendors, and content efforts work from the same priorities.
Does not automatically include: Unlimited content creation or design production; Account publishing and daily platform management; Paid advertising spend; Full website redesign or development; Sales, intake, or CRM management.
Focused Project
Best when the organization needs a defined diagnostic, strategy sprint, custom resource, or specific system.
Examples: Healthcare Marketing Footprint Audit, Visibility Foundation Sprint, Provider Presence AI System, Custom Educational Resource Design, Practice Visibility Strategy Consult.
Project, Monthly, or Strategic Partnership?
Monthly Growth Support
Best when the organization needs consistent content, search visibility, Google activity, referral authority, or public-facing consistency.
Examples: Presence Starter, Content & Search Growth, Referral & Authority Growth.
Strategic Partnership
Best when the organization needs senior-level direction, coordination, planning, and oversight across multiple marketing areas.
Example: Fractional Healthcare Marketing Partner.
Need PPS to Publish and Maintain the Content Too?
Account Publishing & Management
Starting at $500/month+
Best for approved monthly-service content that needs to be scheduled, published, lightly monitored, and maintained across selected platforms.
Monthly content plans include strategy, planning, and content creation. Publishing and account management are separate so organizations can choose the level of execution support they actually need.
Expanded Account Management
Starting at $750–$1,250/month
Best for organizations with more platforms, higher content volume, LinkedIn needs, or expanded profile-maintenance requirements.
Final pricing depends on the number of platforms, posting volume, approval process, access requirements, and level of monitoring selected.
Need Something More Specific?
Not Sure Whether You Need an Audit, Project, or Monthly Support?
Frequently asked questions
Choose the Support That Matches Your Current Need
You do not need the largest package to make a useful next move. Start with the level of clarity, structure, consistency, or leadership your organization needs now. PPS can recommend a practical next step without forcing every provider into the same pathway.